GSMA's https://www.mobileworldlive.com/new-report-connected-cars-from-here-to-autonomy/global survey, conducted in November and December 2016 with nearly 1,000 respondents, uncovered significant understanding of the issues facing the wider deployment and monetisation of connected cars, along with significant enthusiasm for connected car technologies and services in general and autonomous driving.
Respondents, perhaps recognising the increased media interest and new offerings that are already coming to market, gave highly positive responses as to when they expect connected cars to arrive in their markets. A total of 60% expected connected car roll-outs to be well underway within two years and 36.4% stated that deployments were already happening in their countries.
That enthusiasm reflects the potential of connected cars to transform the experience of road travel for consumers and to redefine the business models of car makers, road operators and providers of supporting services such as insurers, location-based service providers and in car entertainment suppliers.
Almost half (48.8%) of respondents expected monetisation of connected cars to be achieved by 2020, underscoring the wealth of opportunities for the connected car to become a hub for other monetised services.
However, the respondents were not blinded by entirely positive visions of the connected future of cars and recognised that the challenges facing the market are numerous and substantial. Network technology itself was not seen as a significant issue, with just 11.6% of respondents identifying insufficient bandwidth or throughput as an issue for connected cars.
However, 36.6% identified patchy network coverage as the main connectivity deficiency that has potential to hold the market back.
Source: GSMA Mobile World Live
4 April 2017